BUCKMINSTER FULLER BIBLIOGRAPHY
BOOKS RELEVANT TO FULLER
TABLE OF CONTENTS

- Global Inc -

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by Medard Gabel & Henry Bruner

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- Preface by Bruce Mazlish vi
- Foreword by John Browne vii
- Acknowledgments viii
- Introduction x
I             Global Inc. 2
II The Foundations of Multinational Corporations: Globalization 9
1 Technological Drivers of Globalization "
2 Economic Globalization 12
III The History of Multinational Corporations 18
1 The Opening of World Trade, AD 700-1600 "
2 Major European Multinational Businesses, 1300-1600 20
3 The Rise of Global Trading Companies, 1600-1800 22
4 The First Global Economy, 1800-1914 25
5 The Modern Multinational Corporation, 1914-2000 28
IV The Global Corporations 34

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Industrial Corporations

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1 Motor Vehicles 36
a General Motors 38
b Toyota 40
2 Petroleum and Petrochemicals 42
a ExxonMobil 44
b BP 46
3 Chemicals and Pharmaceuticals 48
a Novartis 50
b Du Pont 52
4 Construction and Construction Materials 54

a

CEMEX 56
5 Forest and Paper products 58

a

Sappi 60
6 Trading/Conglomerates 62

a

Mitsui 64
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Information Technology Corporations

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7 Computers and Electronics 66
a IBM 68
b Siemens 70
c LG Electronics 72
8 Software and the Internet 74

a

Microsoft 76
9 Telecommunications 78

a

Verizon 80
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Service Corporations

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10 Commercial Banking 82
a Bank of Tokyo-Mitsubishi 84
b Citibank 86
11 Transportation and Postal Services 88
a United Parcel Service (UPS) 90
b British Airways 92
12 Legal Services 94

a

White & Case 96
13 Food and Food Services 98

a

Nestle 100
14 Advertising 102

a

Saatchi & Saatchi 104
15 Media and Entertainment 106
a Bertelsmann 108
b AOL Time Warner 110
16 Consulting and Accounting 112

a

Arthur Anderson/Accenture 114
17 Retail 116

a

Wal-Mart 118
V The Impacts of Multinational Corporations 120
1 Employment and Wages 122
2 Taxes 124
3 Technology 126
4 Capital 128
5 Culture 130
6 Environment 132
7 Standards 134
VI The Governance of Multinational Corporations 136
1 Governance and the Law "
2 Governance and Politics 140
3 Governance and the Market 141
4 Corporate Self-Governance 142
5 Governance and International Organizations 143
6 Possible Policies and Actions 145

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Notes 149

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Index 156

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Updated Monday, March 18, 2018